AS YOU HELP THEM, LET US HELP YOU
As things start to open back up keep an eye on our COVID-19 resources page to find more ways that we can help support you in your communication needs during this new recovery phase.
We’ll keep adding to this page, and much of it will be based on your needs and requests. So please tell us what you need. Our communities and country will continue to get through this as we work together. Thank you for all you are doing to keep our communities wired and connected during this critical time.
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Review the resources we developed for the outbreak phase of COVID-19
Company Resources
(Letters, Articles, Signage, and More)
During this time of recovery communication is key. Feel free to pick and choose what you need from the assets available for download below. Some information may apply and some may have to be adapted and customized to fit your needs.
Full office Open sign
DownloadPPE & RE-OPENING MATERIALS FOR PURCHASE
Download5 Tips for COVID-19 Digital Marketing
DownloadWebinars
BRAND IMPLICATIONS IN A PANDEMIC
In this roundtable, we discussed Brand and how the current environment impacts consumer perceptions and reactions to brands. Download PDF
Show LessFINANCIAL IMPLICATIONS
Broadband service providers have stepped up to the plate in support of their community during COVID-19, including with significant financial commitments. Whether it’s not charging late fees, not disconnecting non-payers, providing free service to select customers, or operating free Wi-Fi hotspots, service providers have absorbed some financial implications that may last past the pandemic. Download PDF
Show LessCUSTOMER EXPERIENCE (CX) IMPLICATIONS DURING COVID-19
People are craving human connection. Focusing on those interactions and making decisions with people in mind first are keys to building a long-lasting relationship. In roundtable #10 we discuss what our clients have learned about the importance of customer experience (CX) during this crisis and the implications on their short and long term CX strategies. Download PDF
Show LessGETTING BETTER CUSTOMER ENGAGEMENT THROUGH VIDEO
In this roundtable, we discussed why video is more important than ever, and provided tangible ideas on ways to engage customers through this medium (particularly in a COVID-19 environment). In addition, we provided examples of the types of videos we’re building while we’re all working from home, and demonstrated how to effectively run these videos on various social platforms to drive engagement and response. Download PDF
Show LessPLANNING FOR AN EVER CHANGING LANDSCAPE
Marketing strategy, communications, event planning (virtual or not), changes to product offerings, impact on your business….so many topics burning through our minds these days. During roundtable #8, we discussed these topics and more. Download PDF
Show LessLESSONS LEARNED TO CARRY OVER
Many of you have had to change a number of operating procedures, from office staffing to installations to marketing communications and more. In this roundtable, we discussed looking ahead to when we resume normal operations and the activities that have been instituted that some are thinking about continuing. Download PDF
Show LessDIGITAL MARKETING DURING COVID-19
Did you know that while people are spending more time at home, it can lead to a 60% increase in digital content consumption? That means in our current environment, people are more accessible than ever before across the digital landscape. Join us as we walk through 5 Tips for COVID-19 Digital Marketing and hear others in the industry share about what is working (and not working) for them. Download PDF
Show Less6 THINGS TO THINK ABOUT AS YOU ARE WORKING ON RE-OPENING THE DOORS
It’s exciting to hear the nation talk about reopening. Some of you closed your entire office leaving only essential staff coming in and others gave the option for employees to work from home with less stringent restrictions. Wherever you may be on that spectrum, here are a few steps to consider as you move closer to opening the doors and resuming operations Post Covid-19. Download PDF
Show LessSOCIAL MEDIA Q&A WITH JENNY GREEN
Do you ever wonder what to do with your social media? Social media strategy is even more important during stressful times. Pivot’s Jenny Green answers a few questions that may help you navigate your online waters. Download PDF
Show LessFOCUS ON CUSTOMER SERVICE CALL CRITERIA
Challenging times call for a change in how we communicate with customers. Heightened emphasis needs to be placed on speaking with customers in a sincere and heartfelt manner. Now, perhaps more than ever, is the time to place greater focus on seeking to truly understand their needs, offer them compassion, and respond with empathy as we help customers adjusting to new ways of life and changing needs. Download Call Criteria Download Slide Deck
Show LessEMPLOYEE EXPERIENCE DURING A COVID-19 ENVIRONMENT
While so much time and effort has been focused on taking care of customers, don’t forget about taking care of your team. Engaged teams who feel the care and concern of leaders will do the same for those they serve. Join us as we discuss and share ideas about how to take care of the people who are taking care of your customers. Download PDF
Show LessTHE MARKETING STRATEGIES IN A COVID-19 ENVIRONMENT
What are the right marketing strategies for where we are right now? What should we be doing to plan for recovery? What are some things to be thinking about as we hope for the new normalcy to emerge? We continue the roundtable format and share examples that line up with the strategy recommendations we present. Download PDF
Show LessBUSINESS OUTREACH IN A COVID-19 ENVIRONMENT
Just like you are adjusting to a new business environment, so are your business customers. In this roundtable we discuss things our clients are doing to support local business and proactively meet their evolving needs. Download PDF
Show LessCUSTOMER COMMUNICATION IN A COVID-19 ENVIRONMENT – PART 2
Once again we joined in a roundtable discussion to exchange ideas as we continue to navigate an unprecedented environment where our network is the underpinning glue keeping our communities connected. Download PDF
Show LessCUSTOMER COMMUNICATION IN A COVID-19 ENVIRONMENT – PART 1
In our first roundtable discussion, we created a client forum to facilitate a discussion about effective communication with customers during the pandemic crisis. Download PDF
Show LessIndustry/FCC Resources
FCC APPROVES SEVENTH SET OF COVID-19 TELEHEALTH PROGRAM APPLICATIONS
FCC APPROVES SIXTH SET OF COVID-19 TELEHEALTH PROGRAM APPLICATIONS
OVER 750 BROADBAND AND TELEPHONE PROVIDERS EXTEND KEEP AMERICAS CONNECTED PLEDGE
Helpful information from the CDC on maintaining a healthy work environment
FCC APPROVES FIFTH SET OF COVID-19 TELEHEALTH PROGRAM APPLICATIONS
Email us for other training that your team needs and we’ll do our best to deliver it quickly
Let Us Know What You Need
We hope you have found our material and content helpful. We are truly here to serve and support you. If there are other types of content you need, please let us know. If you are a Pivot client and need support on customizing any of this material for your brand, please let your Account Executive know. If you aren’t a Pivot marketing client, we are still here to support you. Contact us at
503-608-7810
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