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Nonprofits

Doing our best for those making a difference

You are doing wonderful things in the world. Thank you. Truly. You are working to serve the common good and, at Pivot, we share your heart for making the world a better place. Some marketing agencies pick one or two nonprofit projects per year. At Pivot, helping nonprofits spread their message effectively is a core part of our DNA. Yours are the projects that fill us with hope. With staff members dedicated to nonprofit marketing, we specialize in your world.

Services

Research Research From donor studies to focus groups, Pivot’s research team helps nonprofit organizations to better understand and connect with their audiences.
Research

Research

From donor studies to focus groups, Pivot’s research team helps nonprofit organizations to better understand and connect with their audiences. Learn more about Pivot’s research division.

Branding Branding Effective marketing begins with a strong brand. Make sure your brand is expressive of the important work you do.
Branding

Branding

Effective marketing begins with a strong brand. Make sure your brand is expressive of the important work you do. Our proven brand architecture process helps nonprofits like yours tell their stories. Learn more about Pivot’s branding offerings.

Marketing Marketing Pivot provides comprehensive marketing support to nonprofit organizations with strategy, design, copywriting, and other support as needed.
Marketing

Marketing

Pivot provides comprehensive marketing support to nonprofit organizations with strategy, design, copywriting, and other support as needed. Nonprofits engage Pivot in a marketing retainer relationship, per project, or hourly. Learn more about Pivot’s marketing division.

Video Video Whether you need a moving live video to tell the story of your beneficiaries or a lighthearted animated video to explain some aspect of your organization, Pivot can help your nonprofit shine.
Video

Video

Whether you need a moving live video to tell the story of your beneficiaries or a lighthearted animated video to explain some aspect of your organization, Pivot can help your nonprofit shine through the medium of video.

Web Web Your website should offer a 24/7 introduction to your organization and provoke action to support your mission.
Web

Web

Your website should offer a 24/7 introduction to your organization and provoke action to support your mission. Pivot builds custom websites for nonprofit organizations that let you take the driver’s seat and update your site after it’s built. Learn more about Pivot’s web offerings.

Training Training Do you need to help your staff and/or volunteers better understand how to express your mission?
Training

Training

Do you need to help your staff and/or volunteers better understand how to express your mission? Training can make an important difference in the experience your donors and other supporters have with your organization. Learn about Pivot’s training division.

Case Studies

ANLM Learn More
ANLM
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About the client:

Africa New Life is a relief organization providing child sponsorship to more than 9,000 students in Rwanda. They operate some of the country’s best schools and also have food, healthcare, and ministry programs.

Situation:

Africa New Life first approached Pivot in 2011. They were a small organization looking to grow the size of their programs and their annual budget. They knew they needed their marketing to look more professional and consistent as their organization grew.

How we helped:

Pivot serves as Africa New Life’s retainer marketing partner. Since 2011, Pivot has offered copywriting and design support, refreshed the Africa New Life brand twice, created the africanewlife.org and seenewlife.org websites, produced several videos for Africa New Life, and provided support for email marketing and events. From 2011 to 2017, Africa New Life’s budget grew from $3.6 million to $11.8 million.

Up Next: State of Oregon

Project Photos:

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Business Oregon logo Learn More
Business Oregon logo
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About the client:

We worked with two State of Oregon agencies: the Oregon Broadband Advisory Council and the Oregon Business Development Department.

Situation:

These agencies are charged with producing accurate estimates of broadband internet adoption for the entire state. They commissioned Pivot to measure broadband adoption, computer ownership, service availability, internet use, barriers to adoption, perception of cost, and user satisfaction by demographics and how these factors measure against key broadband statistics nationally.

How we helped:

Pivot conducted phone interviews with 4,000 Oregon residents who statistically represent eight statewide regions and 33 counties. We developed a comprehensive report and presented findings that have been used in reports by multiple state agencies for reference when it comes to statewide broadband needs forecasts.

Up Next: CGM
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CGM
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About the client:

City Gospel Movements is a branch of the Luis Palau Association, a Christian evangelistic organization. CGM builds movements that unite the efforts of churches, local evangelists, and civic organizations in cities around the world.

Situation:

Before coming to Pivot, CGM’s web presence was a single, simple page on the Palau website. CGM’s leader served as the primary point of contact for the organization’s vast network of affiliates. While he is generous with his time, the CGM team felt a more efficient way to share his experiences and resources was in order.

How we helped:

Pivot answered the call by creating a multifaceted website, which serves as a social network and informational hub for those in the gospel movement community. Its most powerful feature is an interactive map that lets users search for CGM affiliates in their area. Users can also browse through a library of articles related to the organization’s mission. Custom, hand-lettered headlines and bright colors gives the site a touch of warm personality while remaining

Up Next: Simple & Just
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SimpleJust
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About the client:

Simple & Just is a stylish “gently-used” clothing store with locations in Seattle and Portland. It donates all its profits to programs that support victims of sexual exploitation.

Situation:

Simple & Just had a noble vision but few staff. Its founder came to Pivot looking for much-needed marketing support and a new website to accompany its store opening in Seattle’s Queen Anne neighborhood.

How we helped:

In conjunction with branding efforts, Pivot launched a beautiful and functional modern website for Simple & Just that emphasizes the organization’s story and clean visual aesthetic. Unique scrolling text backed by a subtle animated video in the logo greets visitors to the site. Integration with Square provides S&J a means for selling branded merchandise online. On the volunteer page, users can view and sign up for open time slots at the shop.

Up Next: Oregon Association of Nurseries
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OAN
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About the client:

The Oregon Association of Nurseries’ Farwest Show is the biggest nursery show west of the Mississippi River.

Situation:

OAN was experiencing year-over-year declines in attendance and exhibitors to the Farwest Show. They had made compelling changes to the event, but old perceptions were not gaining traction. Pivot’s challenge was to produce a creative campaign that would encourage their market to take a fresh look at what the show had to offer.

How we helped:

The Far From Ordinary campaign developed for OAN generated positive buzz immediately. As prospects connected with the expressive, flowery characters, excitement for the show grew. Preregistration sales rose by 40%, and the show’s hotel room blocks sold out. Overall attendance increased by more than 10% from the previous year. After the show, nearly 90% of exhibitors renewed immediately for the next year.

Up Next: Every Child
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About the client:

Every Child invites the community to partner with Oregon’s Department of Human Services to aide vulnerable children in foster care and to support foster families through volunteering and fostering.

Situation:

More than 11,000 children were in foster care in 2016, with over half spending time in multiple foster homes and many split from their siblings. In 2017, Every Child began a campaign to double foster parent inquiries by the end of the year.

How We Helped:

Pivot and Every Child developed a marketing mix including Facebook and Instagram posts and ads, Google display and search ads, yard signs, billboards, radio spots, informational events, and radio spots. The campaign ran for two months. The result was a 50% increase in inquiries for potential foster parents, volunteers, and donors.

Up Next: Africa New Life Ministries

Project Photos:

What Clients Say

Selecting Pivot Group as our primary partner for brand and marketing support has been one of the best decisions we have ever made. The contribution Pivot brings to our print, electronic materials and website are second to none and their expert council saves us a significant amount of money and time every year.
Alan Hotchkiss, Executive Director, Africa New Life

Let’s start the conversation

Something made you read all the text on the page—some need, some opportunity, some burning issue your company has. We’d love to hear more about you and have the chance to tell you more about us. Where do you want to go? We’re ready to help you get there.